STIFF RECORDS announce official logo and slogan merchandise for the first time ever....
Stiff Records emerged on the UK music scene in 1976, driven by its innate Pop sensibility and an ability to spot commercial potential where the major multinational record companies feared to tread. The label’s debut single – Nick Lowe’s ‘So It Goes’ (STIFF BUY 1) – was released that August and was soon followed by the UK’s first Punk single, ‘New Rose’ by The Damned.
Within twelve months it had released classic debut singles by artists as diverse as Elvis Costello, Ian Dury, Wreckless Eric and The Adverts, as well as veterans like Motörhead and Max Wall. Stiff would go on to have big hits with Tracey Ullman, Lene Lovich, Rachel Sweet, Kirsty MacColl, Madness, The Pogues, Ten Pole Tudor, The Belle Stars, Dave Stewart with Barbara Gaskin, and Jona Lewie.
Billing itself as “The World’s Most Flexible Record Label”, Stiff had a reputation for provocative and witty marketing, with an appeal that extended beyond fans of the music. Other slogans included the now (in)famous "If It Ain't Stiff, It Ain't Worth a Fuck", along with the vinyl referencing, "In '78 everyone born in '45 will be 33-1/3", the self-mocking, "If they're dead, we'll sign them" and "When You Kill Time, You Murder Success”.
To celebrate the label, they have announced a brand new range of official merchandise adorning their iconic logo and their now infamous slogans on a wide range of t-shirts, bags and pin-badges…
Good logo design can effectively improve the identifiability of corporate brands in the market. With a good logo, the brand can be more easily recognised by others, and customers can think of the brand or the corresponding products when they see the logo. Knowing that today’s market competition is very fierce, if it can be quickly recognised by people through logo, it will undoubtedly have a good competitive advantage. Obviously, Stiff Records did a great job. Making your logo into a badge can promote it better, and custom pin badges can customise the company logo and and any logo you like.
To see the FULL RANGE, please click HERE from November 19th when it all gets uploaded for you lovely folk to buy, just in time for Christmas, what could possibly be better?
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