Stream the new album and read Jon McClure's insight into the album on his first blog for The Huffington Post.
‘ThirtyTwo is a record intent on speaking directly at the baying hordes of detractors, musically and lyrically. It’s by no means perfect’ - Altsounds
'It talks to people in a way most bands would kill to - the world needs a few more Jon McClure’s' - Louder Than War
'The whole album has 'stadium filling' all over it' - It's All Indie
Sheffield’s finest Reverend And The Makers released their fourth album, entitled ‘Thirty Two’, on 24th February 2014 on Cooking Vinyl Records.
It’s the follow up to 2012’s @ReverendMakers and marks an unparalleled effort to connect with the band’s ballooning fanbase at a level that goes beyond selfies and hashtags. Pre-orders are higher for this album than any of the previous and most dates of the tour have sold out months in advance. Signalling his appreciation, McClure has borrowed a camper van to play thirty-two house gigs in the run up to the release. 5pm, at the whisker of cocktail hour, he puts out a tweet to say he’s getting in the van. Fans pour in with their pre-order numbers or ticket stubs and he messages one back to say he’s on the way.
The band produced ‘ThirtyTwo’ themselves with Youth (Primal Scream, Depeche Mode,The Verve) and dance producer James Welsh (Hypercolours). Opening salvo ‘Detonator’, makes the link between the last record and this one before the lovers rock-influenced ‘Devils Radio’ signals the sense of assurance and considerable stylistic breadth that is to follow, The breakbeat-Lennon of ‘Your Girl’ and the album’s title track, McClure’s age, alludes to a newfound sense of peace and collectedness.
This is at the heart of ‘ThirtyTwo,’ a sense of mature acceptance that’s lost none of its playfully sardonic, amped up and instantly memorable elements. One gets the sense that, while pushed to the point of disbelief and despair at the cab-hopping, coke-grabbing misery to which people can be driven to backstage, McClure, fourth time round, is OK about it, more reconciled to the world, and the industries which make their cash taking its picture.
The feeling perhaps comes across most clearly on ‘Happy Song’, a tune that joins‘Play Me’ in hitting a poignancy the band have not achieved previously. Both find McClure writing from a critical distance, still passionately engaged but with a sense of calm resignation prevailing over restless combat. Off the war path but still headed in the right direction, this album sees Reverend & The Makers cement their place in the rock and roll story.
The band recently began a UK tour – dates are as follows:
March 2014
3rd – Dunfermline, PY Molloys
4th – Glasgow, O2 ABC
5th – Manchester, The Ritz
6th – Barrow in Furness, The Nines
7th – Sheffield, O2 Academy
8th – Nottingham, Rock City
10th – Bristol, Fleece
11th – Brighton, Concorde 2
12th – Portsmouth, Wedgewood Rooms
13th – London, Electric Ballroom
14th – Norwich, Waterfront
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Pre-order the album here: iTunes: http://po.st/32iTunes / Amazon: http://po.st/32Amazon
Social Media
http://www.reverendmakers.com
@reverendmakers
https://www.facebook.com/ReverendAndTheMakers
http://www.pledgemusic.com/projects/reverendandthemakers